Altadis U.S.A. has announced that its prestigious Montecristo brand will be the exclusive cigarsponsor at one of Super Bowl Week’s “super hot” events - the invitation only Super Bowl Gala presented by Moves Magazine. Hall of Fame running back Jim Brown and rookie sensation Reggie Bush will co-host the event. 

Montecristo cigars will be provided for guests from all three of the brand’s highly rated lines; Montecristo Classic, Montecristo White and Montecristo Platinum. Most connoisseurs consider Montecristo to be the industry’s premier trademark and the standard against which all other cigars are judged. 

The affair is the official after party for Jim Brown’s charity golf tournament benefiting Amer-I-Can Foundation. Featured guests will include Greatest Living Running Backs Eric Dickerson, Marcus Allen, Barry Sanders, Emmitt Smith, Gale Sayers, and Marshall Falk in addition to Brown and Bush.

The event, which is shaping up as just about the hottest ticket around, is expected to draw a crowd of over 1,500.  The gala will take place at The Fifth in South Beach during Super Bowl Week.

 For more information, please contact Janelle Rosenfeld at (954) 938-7837 or jrosenfeld@altadisusa.com.